Experience Design Thinking is suitable for any type of company with customer contact - whether "real" customer contact or online - the goal is to make this customer contact as authentic, easy and pleasant as possible - in the best case an added value for the customer takes place, which makes him/her a regular customer and raves about your company!

This means you need to know and define the core values and vision, your team must share the same values, and everyone must be heading in the "same direction" to attract clients who also share the same values.

The sooner you know about these basics of your business and can present them transparently to the outside world, the greater your chances of success!

Those basics are delivered in the "Design your Business DNA" program.It is ideal for entrepreneurs who have just started their own business or are planning to do so, for start-ups - especially for teams that have a long way to go together and for small and medium-sized companies, who want to grow and build sustainable success.

In the "Design your Business DNA" program, we not only research your basics and analyze the current state of your company, but also go further and actively design for the future growth of your business.

We get to know methods, processes and tools with which we can individually and innovatively shape the growth steps of your company.

In some cases, a complete transformation towards the future can also occur. This means that even companies that have existed for a long time, such as a family business that grew out of the vision of an individual, may have to face the demands of the present and become crisis-proof for the future. This usually only happens through strong (re)positioning and a high degree of innovation.

In the "Design your Business DNA" program you will learn to recognize the strengths of your company and to use them in the best possible way. You will discover which methods can be used individually and with consideration for the people, history and traditions of your company to bring your business forward and how your offer can impress people in the long term!